MiGenTra is a subsidiary of ProBioGen (Berlin, Germany) a renowned Contract Development and Manufacturing Organization (CDMO) and technology provider and Minapharm Pharmaceuticals (Cairo, Egypt), Africa’s primary biopharmaceutical company. Combining their scientific and manufacturing expertise MiGenTra has been established for product development and commercialization in the field of biosimilars, cell and gene therapies (CGT), and vaccines, capitalizing on the strong development capabilities and the excellent market position in the region. The company is based in Berlin, with management both in Berlin and Cairo.
Plan, develop, and execute multi-channel marketing strategy (including e-health/telemedicine) for MiGenTra’s portfolio of biosimilar products in autoimmune and oncology areas
Lead product-specific go-to-market strategy, including key market-shaping activities
Develop deep knowledge of Africa and Middle East market dynamics, environmental changes, competitor activities, needs and opportunities
Lead forecasting and financial analysis. Ownership for key financial tasks including the development of annual budgets, operating plan, sales forecasts, pricing strategies, etc. Effective budget control and resource management within predefined project budgets
Build strategic guidance once a year (brand planning) including tactical elements to understand opportunities and risks, customer insights and define appropriate tactics to meet and exceed these needs
Coordinate and develop all external and internal communication channels, including content creation, planning and organization of press releases, company presentations, newsletters, company website, and events participation
Understand the background science, product mechanism, and areas of strength for MiGenTra’s business relative to other options or supportive therapies
Develop and deliver key presentations to leadership
Maintain collaboration with key opinion leaders influencing selected brand
Constantly look for ways to innovate in our approach to marketing and communication, leveraging internal resources to deliver best-in-class plans
5-10 years’ experience in similar role in the (bio)-pharmaceutical industry
Academic education in life sciences (MSc, PhD); degree in business administration or economics a plus
Solid experience in the marketing and sales of autoimmune and/or oncology products and biologicals
Solid experience in Africa and Middle East regions
Experienced in e-health/telemedicine highly desired
Excellent English speaking and writing skills
Strong business acumen and analytical skills
Experience in collaboration and management of external partners (distributors, agents, etc.)
Creativity, innovation, critical thinking, and ability to build on existing business resources and capabilities
Strategic thinking, ability to come up with innovative ideas for marketing campaigns and products and to develop long-term marketing plans that align with the company's overall business strategy
Project management and business planning experience
Outstanding interpersonal and organizational skills as well as leadership abilities
Team player with a highly structured approach
High ethical standards and personal integrity
Experience in working directly with customers including negotiation activities and KOL Management
Sphere. Modern working environment with a familiar and open working atmosphere.
Balance. Flexible and family-friendly working time model.
Taste. Cafeteria with HelloFreshGo fridge, daily fresh lunch from the online cafeteria Smunch - discounted due to tax benefits -, free drinks such as coffee specialties and filtered water.
Beatrice Wiesner
People & Talent Manager
hr@migentra.com