Head of E-Commerce (m/f/d) in Berlin



The Head of e-Commerce shall increase the strategic impact of the sales organization on driving the profitable growth of the company. He/she is expected to play a leadership role in data analytics, customization, optimization, driving targeted and also digital-led sales activities. He/she is responsible for all activities related to conceptualizing, implementing and executing sales strategy and achieving its targets.


  • E- commerce sales strategy and revenue generation
  • Define the value proposition, pricing strategy, go- to- market strategy approach to different customer segments based on customer analytics
  • Define and execute expondo’ s sales strategy as part of the company’s revenue growth engine
  • Provide leadership for the development of global strategic e- Commerce plans including objectives and strategy for targeted markets both via own shops and market places
  • Develop and unify approach to all customer initiatives throughout different functions, evaluate and enhance end-to-end customer experience across multiple channels and customer touch points.
  • Plan and oversee execution of all web, SEO, performance marketing, customers database, email, social media and display advertising campaigns
  • Be a functional center of excellence, owner of the expondo’ s online sales, supporting all countries, providing best practices/standards and guidelines.
  • Play vital role in strategic projects such as entering new markets
  • Ideally willing to relocate to Berlin– needs to spend ca. 20% of time in other key European offices such as Warsaw



The perfect candidate:

  • Translates broad corporate strategies into clear specific objectives for countries and business units
  • Creates sales strategy which would support commercial agenda
  • Creates plans that address specifics of the local markets
  • Adopts long term perspective: customer segmentation and the external environment
  • Develops hypothesis or alternative scenarios of how critical issues will play out beyond the year and use this to set challenging goals with a future pay-off or outcomes

Collaboration and Influencing

  • Identifies opportunities to build relationships that help others achieve their objectives and reaches out to those people or new people
  • Negotiates with a genuine give-and-take approach, where both act as true peers and decisions are shared
  • Presents great communications skills, both written and spoken.

Customer Mind-set

  • Seeks regular customer (both internal and external) feedback and adjusts approach as necessary to respond to it
  • Regularly gathers information about customer experience, websites UX and customer journey
  • Takes initiative to offer improved performance to customers, overcoming obstacles and improving overall satisfaction


  • A secure position in a modern and dynamic developing global company
  • A professional international team consisting of ambitious and skilled employees and possibilities to actively define our success strategy with us
  • A fair and performance-focused remuneration with an additional bonus systems
  • Various growth prospects and flexible working hours with work-free weekends
  • Great conditions for a fair Work-Life-Balance including promoted sport and fitness programes, fresh fruit, free drinks, snacks as well as regular team events

We look forward to your application including your earliest possible starting date and your expected salary.

You can apply direcly via our online portal.

You would like to find out more about expondo? Then visit our online shop www.expondo.de or our corporate site: corporate.expondo.de!

Mehr zum Job

Anzeigenart Stellenangebot
Arbeitszeit Vollzeit
Vertragsart Festanstellung
Berufliche Praxis mit Personalverantwortung
Aus- und Weiterbildung Abschluss Hochschule / Berufsakademie / Duales Studium
Berufskategorie Geschäftsleitung, Management, Beratung / Geschäftsleitung, Management, Bereichsleitung
Arbeitsort Köpenicker Str. 54, 10179 Berlin


expondo GmbH

Kontakt für Bewerbung

Frau Cassy Elsner
Human Resources
HR Manager | Recruiting
Köpenicker Str. 54, 10179 Berlin

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